A showcase of style, elegance, trends and interesting inspirations attracts thousands of visitors to Florence, Italy every year. The world's largest men's fashion event, Pitti Uomo, has been held twice a year (in January and June) since 1972. Why is it so interesting?
Its 95th edition was attended by around 36,000 visitors . In four days, fashion bloggers, influencers, and media representatives generated more than 9,000 posts and 3 million interactions on social networks (source: Launchmetrics), which is evidence of truly mass interest. The fair is not open to the public; only sellers, merchants, and suppliers can participate. They visit it to be inspired by the trends of the upcoming season and to negotiate new contracts. However, visitors from the ranks of bloggers, influencers, and so-called content creators, who know that if you want to impress, you cannot underestimate your outfit , are increasingly interested.
Just walk around, look around and absorb unseen or visually interesting inspiration. People are used to the clicking of cameras, many of them even expect it and pose. The so-called "Pitti peacocks" have been the mascots of Pitti Uomo for several years.
Italian fashion is dominated by simple, well-fitting cuts and quality materials. Casual elegance, combining patterns and colors, and layering were all the rage. But in fashion, the most important thing is to not play around and feel good. Let the street style from Pitti Uomo 95 entertain and inspire you.
Pitti peacocks
The fair is always held in several pavilions of the old fortress, but the "fashion theater" also takes place on the grounds. It's the place where you'll see the most stylish men together, who will convince you that men's fashion is far from boring.
